ROI Marketing 2-Day Workshop

What is a ROI Marketing 2-Day Workshop?

What is an ROI Marketing 2-Day Workshop?

Our marketing workshop offers an introduction to the ROI Marketing philosophy. During the two days you’ll become well-versed on the theory behind the ROI Marketing Matrix Methodology and learn about its origin, the research behind it, and its uses. The course will also look at case studies of real companies’ challenges around evaluating marketing and sales projects from an economic point of view.

The workshop includes:

  • 2 days of intensive training;
  • ROI Marketing theory instruction;
  • Real-world case studies;
  • Plenty of exercises;
  • Course workbook.
  • Complimentary copies of the books ROI Marketing: The New Performance Standard and Marketing & Sales ROI: What Is It Good For?, both by Pablo Turletti;
  • Certificate of Completion.

We offer two types of ROI Marketing 2-Day Workshops:

ROI Camp – open courses that anybody can register for, held around the world throughout the year.

ROI In-House: an in-company workshop

customized for your organization.

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